Guides
Website guides
The short answer
Practical guides to building a website in the US: how websites work, what they really cost, how to choose a builder, how to move or leave one, and the laws worth knowing. Start with the basics or jump to the question you have now.
Start here if you’re new
If you’ve never built a site, read these four in order. Each one takes a single question and answers it.
- How a website works: domains, hosting and DNS, explained.
- Domains and hosting: what to buy, where, and what renewal costs look like.
- What a website costs: the real 3-year total, not just the first month.
- How to choose a website builder: match the platform to your site.
If you’re deciding how to build
Not sure whether to use a builder, run WordPress or hire someone? Builder vs WordPress vs agency lays out the costs and trade-offs of each path. If you want AI to do the first draft, read AI website builders explained.
If you already have a site
Changing platforms takes planning. Moving your website covers the steps, from backups to redirects. Leaving your website builder explains what you can take with you from each platform and what you’ll have to rebuild.
Domain names
Start with Domains 101, the beginner path from picking a name to protecting it. Then compare domain registrars on renewal price, decide between .com and other extensions, and learn how to transfer a domain when you move.
Buying or selling a site
Where to buy and sell websites compares Flippa, Empire Flippers, Motion Invest, Acquire.com and other marketplaces on fees and fit, and explains how websites are valued.
Rules to know
Website laws in the US covers accessibility, privacy policies and email marketing rules. It is general information, not legal advice.
Tools that go with the guides
Two of our tools pair well with these guides. The cost calculator works out your own 3-year total, and the exit score table shows what each platform lets you take with you.
How our guides are written
Each guide starts with the problem, gives practical steps and uses tables where they help. Facts come from official vendor and government sources and are re-checked every three months.
When a technical term comes up, such as an SSL certificate, it links to a plain definition in our glossary.
Questions people ask
How much does a website cost per year?
It depends on the platform and what you add. Our website cost guide adds up the plan, domain renewal, email, apps and transaction fees over three years.
Where should a beginner start?
Read How a website works, then Domains and hosting, What a website costs and How to choose a website builder, in that order.
Can I move my site to another builder later?
Usually, but how much moves with you depends on the platform. Our guide to leaving your website builder explains what each one lets you export.
All guides
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Rank Summit Agency builds and looks after websites for US businesses. Full disclosure: Rank Summit runs this site.