Best salon websites: 13 examples and what to copy (2026)

How we picked and described these sites

These 13 salon websites were viewed in October 2026. Websites change often, so a feature described here may have moved by the time you click through.

“Best” here means worth studying, not a ranking. The sites are grouped by type, and we describe what each one shows, not how many bookings it brings in, because none of that is public. Where we name a platform, it comes from a credit on the site or from the site’s code, so treat code-based IDs as likely rather than confirmed. Each entry ends with one “steal this” idea a small salon can use on almost any platform.

Barbershops

Heritage Barbershop

Type: Barbershop, Portland, OR. Platform: Squarespace, identified from the site’s code; booking on Acuity Scheduling.

• A full price list on the homepage, such as a $40 traditional haircut, a $60 skin fade and a $40 straight razor shave.
• Booking links and individual pages for each barber.
• eGift cards from $22 to $200, sold on the site.
• Address, daily hours and phone, plus quoted Google reviews with Google and Yelp links.

Steal this: Give each stylist a booking link of their own, so regulars land straight on the right calendar.

The Scotch Pine

Type: Barbershop, Seattle. Platform: Squarespace, per the “Powered by Squarespace” footer; booking on Square Appointments.

• An “appointments only” message with Book Now buttons.
• Weekly hours, address, phone and email posted.
• A note pointing clients to the Team tab to reach their barber by Instagram or email.
• A cancellation-notice policy on the homepage, though its wording gives two different notice periods (6 and 3 hours).

Steal this: Put your cancellation policy on the homepage, and check that it states one notice period everywhere it appears.

The Rosemont Barbers

Type: Two-location barbershop, Denver. Platform: Squarespace, identified from the site’s code.

• A separate Book button for each location, RiNo and Highlands.
• Both addresses, phones and hours on the homepage.
• Separate Policies, FAQ, Barbers and Groomsmen Parties pages.
• A local award line (5280 Top of the Town Readers’ Choice 2024).

Steal this: If you host groups, such as wedding parties, give them their own page instead of burying it in the FAQ.

Resident Barber

Type: Barbershop, Brooklyn. Platform: WordPress, per the generator tag, with a designer credit to Bracha Designs; booking on Booksy.

• Several Book Appointment buttons that go to Booksy.
• A service list: cut, shape up, shave, beard trim, scalp treatment, facial and color.
• Address, phone and weekly hours on the homepage.
• Named client testimonials and a Yelp link.

Steal this: Keep your own site as the front door and send the Book button to your app, so you can switch apps later without losing your address.

Hair salons

Logan Parlor

Type: Hair salon, Chicago. Platform: WordPress, per the WPBakery generator tag; booking on Meevo.

• A stated gender-free pricing approach based on time, hair length and stylist level.
• A “Book My Consultation” option for virtual or in-person consultations, next to Book Online.
• Stylist profiles with level, pronouns, specialties and Instagram links.
• Five named testimonials, Google review and Yelp links, and a cancellation-policy link in the footer.

Steal this: Explain how you price, by time, length or stylist level, in one short paragraph above the menu.

Spoke & Weal

Type: Salon group, 10 salons in 9 cities. Platform: a custom build, per the footer credit to InvoKube.

• Starting-price ranges for each service category, such as $81 to $321 for a haircut and $161 to $642 for custom color.
• A plain card-hold policy: a credit card holds the appointment and is charged only after the visit.
• Links to founder, portfolio, education and FAQ pages.
• A location list with the flagship address.

Steal this: If prices vary by stylist, publish a range for each category instead of “call for pricing.”

Nail salons

Varnish Lane

Type: Nail salon group, three salons in Washington, DC. Platform: WordPress, identified from the site’s code; booking and webstore on Zenoti.

• A three-tier menu (Luxe, Main, Fast Lane) with every manicure and pedicure price on the homepage.
• A Book Appointment button that sends clients to a locations page first.
• Gift e-certificates and service bundles through its Zenoti webstore.
• A “$15 Off” first-visit email signup.

Steal this: Group services into a few clear tiers so a first-time client can choose in seconds.

Paint Bar LA

Type: Nail salon, Los Angeles. Platform: Squarespace, with a template by The Styled Square; booking on Mangomint.

• Book Now buttons that go to Mangomint booking.
• Gift cards sold through the Mangomint client portal.
• Separate pages for nail-art design tiers, bridal manicures and paramedical pedicures.
• A retail “Pro Shop” and a policies and FAQ page.

Steal this: Give your specialty services, such as bridal or nail art, their own pages so clients searching for them find you.

September Nail Salon

Type: Nail salon, Germantown, TN. Platform: GlossGenius; the salon’s domain forwards to a glossgenius.com page marked “powered by GlossGenius.”

• A Book Now button into a built-in booking flow.
• A buy-now-pay-later banner for bookings from $50 to $4,000.
• Separate Services, Our Team and Contact pages.
• Its own domain, which forwards to the GlossGenius-hosted site.

Steal this: Even on a booking app’s site, own your domain and point it at the app, so you can move it later.

AKIKO Nails

Type: Nail salon, New York City. Platform: Squarespace, identified from the site’s code.

• A “How to Book” page kept on the salon’s own domain.
• Gift card, loyalty (“Royalty Program”) and monthly specials pages.
• Full weekly hours, address, phone and email.
• Press logos (NYT, Allure, Time Out) and an Info + Policies page.

Steal this: Add a short “How to book” page that explains the steps, deposits and what to expect.

Spas

Spa Sasse

Type: Spa, Portland, OR. Platform: Wix, per the site’s generator tag; booking and gift cards on Vagaro.

• Book and gift card buttons in the header and footer, plus a Book Consultation button for new clients.
• Three membership tiers (Restore, Restore Plus, Ritual Reserve) on the homepage.
• Address, daily hours (10am to 6pm), phone and email.
• Named guest testimonials, a link to more Google reviews, and a cancellation-policy link in the footer.

Steal this: Put gift cards in the header, not only on one page, so last-minute gift buyers find them.

Ten Thousand Waves

Type: Spa with lodging and a restaurant, Santa Fe, NM. Platform: a custom site, per the “Website by Red Sea Studio” credit; booking on Booker.

• Separate booking paths for the spa, lodging and the restaurant.
• An online massage booking link plus Rates, Packages and Gift Certificates pages.
• A clear “All services are by reservation only” notice.
• Hours, directions and Plan Your Visit pages linked from the homepage.

Steal this: If you require appointments, say so in one plain sentence near the top.

Juniper Spa

Type: Spa, Phoenix. Platform: Squarespace, with a design credit to Made by NF; booking on Vagaro.

• A Book Now button in the header, mid-page and footer.
• Gift cards through a Vagaro gift-certificate page.
• Service categories for body, face and nails.
• Five client testimonials, plus address, phone and an “appointment only” note.

Steal this: Repeat the Book button at the end of each long section, so nobody scrolls back up to find it.

Patterns worth copying from the best salon websites

Look across all 13 and the same ideas keep coming back. Most cost little or nothing to copy.

1. Prices on the page. Heritage, Varnish Lane and Spoke & Weal publish prices or ranges, and Logan Parlor explains how it prices.
2. Booking by person or place. Heritage has a link per barber, Rosemont a button per location, and Varnish Lane a locations page before booking.
3. Policies in plain view. Spoke & Weal, Scotch Pine, Logan Parlor, Spa Sasse, Rosemont, Paint Bar and AKIKO all show a policy or link to one.
4. Gift cards. Seven of the 13 sell them, most through their booking app (Vagaro, Mangomint, Zenoti), so you don’t need a separate store.
5. Real reviews. Heritage, Logan Parlor, Spa Sasse, Juniper and Resident Barber show testimonials or link to Google or Yelp. The FTC’s reviews rule bans fake ones.
6. Your own domain in front. Twelve of the 13 run their site on their own domain, and most send the Book button to a separate app. September forwards its domain to a GlossGenius-hosted page.

On platforms, 6 of the 13 run on Squarespace as far as we could tell, 3 on WordPress, and one each on Wix and GlossGenius; 2 are custom builds. We identified nine booking tools across 10 of the sites, from Acuity and Square Appointments to Vagaro, Booksy and Mangomint; on the other three we couldn’t tell. We build on WordPress every week, so weigh our bias; see our Squarespace review and WordPress review.

What to skip on a small budget

• A custom build. Spoke & Weal and Ten Thousand Waves use custom sites, which suit a 10-salon group or a spa with lodging. A template on a builder does the job for one chair or one shop.
• A retail shop. Paint Bar LA sells products online. Unless you already sell retail in the salon, gift cards are enough to start.
• Multiple booking paths. Ten Thousand Waves needs separate paths for spa, lodging and dining. A single salon needs one clear Book button.
• Press and award badges you don’t have yet. AKIKO and Rosemont show earned press and awards. Real client reviews do the same job until then.
• Heavy photo sliders and video. They can slow the first screen on a phone, which affects your Core Web Vitals. A few real photos of your work, the Book button and your hours are enough. Keep alt text on every photo; see web accessibility.

What to do next

• Start at our salon website builder guide for the options and the rules your site must follow.
• Price it out with what a salon website costs over 3 years, booking fees included.
• Compare do-it-yourself builders in our best website builders for small business.

Website examples from other industries: Real estate, Law firms, Dental, Medical, Therapists, Contractors, Electricians, Restaurants, Schools, Churches, Artists, Events, Vacation rentals, Nonprofits. All industries.